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CBI Recognized for
Commitment to Innovation
RosaCalm Skin Serum wins award for Skincare
Innovation of the Year
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Dallas-Fort Worth TX -
June 19, 2008, CBI’s RosaCalm Skin Serum climbed
to the top of the charts and the Manhattan Penthouse in New York, where it was
awarded the ICMAD (Independent Cosmetic Manufacturers and Distributors) Skin
Care Product Innovation of the Year. The fifth annual ICMAD CITY (Cosmetic
Innovator of the Year) Awards, has proven to be a prominent and vital
acknowledgement in the beauty world where “innovation is the key driver in
the future of cosmetics and personal care”, proclaims Haluk Kulin, Sunsilk’s
Global Brand Director and keynote speaker for the Awards Banquet.
The distinguished panel of judges for the 2008 CITY Awards included
professionals with over 40 years of experience in marketing, product management
and public relations for brands, such as, Clairol, Helene Curtis, Crest,
Clearasil, and Charmin. Chosen from a category of fifteen finalists within the
Skin Care product category, RosaCalm is noted for meeting an untapped need
within the spa and salon market, as well as, being highly efficacious.
As an early to market manufacturing facility, CBI identified the sensitive skin
market as the largest growing skin care category with the upheaval of exposure
to harmful pollutants, pesticides, food allergies and environmental stressors.
Having access to cutting edge raw materials, this Texas-based manufacturer has
been known to acquire potent and effective raw materials that are just becoming
available throughout the beauty industry.
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This calming skin serum was created
to address sensitive, reactive, and rosaceous-prone skin. RosaCalm has
intensive soothing and hydrating benefits. It is formulated with a
clinically-proven, unique marine complex combined with willow herb and oat beta-glucan
to help reduce the appearance of facial redness and calm reactive skin. It has
been proven so effective that is used for post treatments and after waxing.
“As a leader in the formulation and cosmeceutical world, our intent is to be
early to market regarding innovation, forward thinking and anticipating the
consumer needs. This has long been the success that markets CBI Laboratories
with enthusiasm”, states Pam Busiek, President and Co-Owner of CBI
Laboratories.
CBI Laboratories, Inc.
has been a leader for 26 years in the formulation, development and manufacturing
of innovative custom and private label cosmeceuticals, OTC skin care and body
products for the medical and aesthetic industries. The CBI team is a synergy of
experts from the scientific, medical, aesthetics and alternative medicine
communities that have pioneered the use of performance botanicals and
technologically-advanced ingredients. CBI employs one of the most advanced
manufacturing facilities in the cosmetic industry, conforming to FDA standards
and requirements. CBI does not test on animals and its products are
environmentally conscious.
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For additional information, interviews,
photographs or product samples, contact Krista Medlock at 972-241-7546 ext. 231, kmedlock@cbiskincare.com.
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